Eutelsat Communications is entering the last leg of its preparations to handle the huge demand for satellite communications that will be generated by the 2012 London Olympic Games.
The London Olympic Games is the biggest international multi-sport events in the world. It is expected to generate over 2,000 hours of satellite transmissions, which will be handled by a large number of satellite communications companies such as Eutelsat.
The European Broadcasting Union and its counterparts from the Middle East, Asia, and South America have booked capacity on four Eutelsat Ku-band satellites for the event. The satellites will transmit live high-definition (HD) coverage of official ceremonies, interviews, and breaking news regarding the Games' 300 events in 36 sports.
In addition, Eutelsat and its fellow satellite communications companies have taken efforts to assure the highest signal quality during the Games. Of particular note is their introduction of Carrier ID, a stamp on uplink signals that satellite communications operators can use to speed up the process of identifying transmissions to their satellites.
Two Eutelsat satellites will provide capacity for more than 70 EBU members. The rights-holding member countries of Europe's leading broadcasting association will be able to access 12 HD multilateral signals through the Eurovision network, which will leverage Eutelsat's speedy satellite services.
According to Jean-François Leprince-Ringuet, Commercial Director for Eutelsat, the London Olympic Games will usher in a new HD era for the Eurovision network.
"2012 is a stellar year for satellite delivery of sports and news events," Director Leprince-Ringuet said, "with Eutelsat coordinating a record volume of transmissions, peaking on June 17 to serve broadcasters and news agencies covering elections in France, Greece and Egypt as well as UEFA Euro 2012 games in the Ukraine."
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